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IBM's
Web Design Guidelines
Welcome to the IBM Ease of Use Group's guidelines for
creating easy-to-use Web interfaces. Achieving ease of use
is essential for any site competing for business on the Web.
The competition is only a couple of clicks away, and if
users become dissatisfied, they can simply go elsewhere.
However, by following these guidelines and using a
user-centered design process, businesses can retain current
customers and attract new ones.
Who is the audience for these guidelines?
This information is most valuable for novice and
intermediate level Web designers, but contains tips and
other information that may be useful to more experienced
designers. As we continue our research and add more
information to these guidelines, we hope to make them
increasingly useful to experienced designers.
Introduction Clarifying
how to use these guidelines.
Planning Getting
started on a Web design project.
Design Creating
the framework for the site.
Production Building
all the pieces.
Maintenance Make
it a site worth coming back to.
e-Commerce Topics Selling
goods and services online.
Bibliography Research
cited in these guidelines. | |
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